Furniture Fix - Brand Identity

Working in collaboration with Natalie of Tortuga Illustrations and Designs I completed the branding for a premier office furniture supplier in Australia called Furniture Fix. The brand identity consisted of logo design, stationery, and brand guidelines. Specifically, a logo design that has the advantages of working well in one colour, black and white or full colour. As well as transforming for both vertical and horizontal lockups. The brandmark functions as a brand motif when enlarged on business cards, letterhead or other brand cover pages. In addition to a complete logo and stationery design, I collaborated with Natalie to create a brand usage and guidelines manual that could easily be adhered to for other brand extensions in the future.